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Date-wise News
PepsiCo and Stin
Sonic Sixes
Diksha Bajaj, Category Head–Energy Drinks Portfolio, PepsiCo India, shares how Sting is using sonic branding in cricket to build long-term recall
Netflix appoints Magali Huot as Director of Games Marketing, Mainstream Games
Netflix appoints Magali Huot as Director of Games Marketing, Mainstream Games
Hindustan Times reprints special 1950 edition on India’s 77th Republic Day
Hindustan Times reprints special 1950 edition on India’s 77th Republic Day
From Mad Men To Machine Minds
Sir Martin Sorrell, Founder & Executive Chairman, S4 Capital, on winning the ad world, AI-era strategies & which holding companies are losing ground
Modernising A Heritage
Sai Ramana, CEO, Piramal Consumer Healthcare, speaks to IMPACT about refreshing Lacto Calamine while retaining legacy trust and relevance for new-age consumers